Performance diesel and machine was a bit challenging because of the cutting edge technology they were creating. The ideas and products were so new that there really weren’t any established keywords to target. The solution was to back up a step and focus on the industry that they were doing business in. The performance diesel industry.
Many people that have diesel powered trucks like to customize and upgrade their stock diesel engine to increase horsepower and speed. Cummins, powerstroke and duramax owners are always looking for ways to make their truck better than stock. PDM had some great how-to videos and PDF’s showing how their performance products were superior and how to install them.
For this wordpress powered website design we used the theme called Thesis. It cost around fifty bucks but gave us a lot of flexibility for using videos and images. The website is now 100% maintained by the owner of the business.
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